The success of an organization’s marketing campaigns has a significant impact on its general success and profitability. Lori Senecal argues that a company’s marketing campaign is defined by three major results. To begin with, a successful campaign must have a well-targeted message that can be understood by the target audience. Secondly, it is important for the company to have a detailed understanding of the target market in order to guarantee successful outcomes. Thirdly, a company must have the necessary capacity to inspire the target audience to act on the company’s message.
Having a balanced mix of visual images and social media marketing is advisable for marketing campaigns. The right visuals trends should be adopted in order to grab the attention of the target audience. The modern internet era is also characterized by visual images, and companies should take advantage of this platform to market their products. The latest visual trend on the internet is virtuality and is being adopted by most companies. Another common feature in modern advertisement is the use of unfiltered campaigns.
About Lori Senecal
According to Campaignlive, Lori Senecal is the current CEO of CP&B and is known for her expertise in the marketing field. As one of the executives the company, Lori has largely been involved in most administrative operations at the company. Crispin Porter & Bogusky, LLC has been able to experience rapid global expansion under Lori’s leadership. She has also been involved in coordinating all the activities in all the company’s nine internal offices. Lori is an expert in strategic cooperate operations and is also known for her vast experience in strategic marketing.
Lori’s visionary leadership is the reason why the company has been experiencing massive success in its multiple global locations. Throughout her professional career, Lori has worked for top marketing companies as a digital marketing expert. Lori Senecal was the president of McCann, NY where she played a critical role in setting up the company’s digital marketing system. Lori has always earned promotions in her previous organizations because of her creative mind and brilliant ideas. Lori continues to play a critical role in shaping the digital marketing world. Follow Lori on Twitter.
Click here: https://www.linkedin.com/in/lorisenecal/